A Local business mostly depends on local customers. That’s why they are applying more techniques to get targeted local customers to their business. But getting customers from the local area is very tough than before.
Getting local customers easily and ranks your local business website on Google 1st position, you can use a local SEO WordPress plugin. Yoast Local SEO is one of the best SEO plugins, which helps you optimize your content efficiently to ensure your business shows up in the local search results.
In this post, I will share a Yoast local SEO review. This review will help you understand local SEO and how Yoast local SEO can help you. So let’s start.
Yoast Local SEO Review: The Best Outstanding SEO Plugin
Nowadays, most people run their businesses online. There are lots of information about various companies on the internet. So for knowing about a local business, we always search the internet first. So improving local business visibility online, the role of an SEO plugin is much more.
Local SEO optimizes your site, so it shows up in local search results quickly. If WordPress powers your website, you should use Yoast Local SEO plugin. Because it’s the best local SEO plugin ever.
Yoast Local SEO plugin for WordPress helps you make your web content more searchable and findable. This plugin makes it extremely easy to optimize your web post and page.
Yoast Local SEO also shows real-time audits for new and existing content and gives suggestions on how to improve your SEO. This plugin is simple and consistently improves SEO on WordPress sites. It successfully optimizes posts, you can know the happy status from its “happy” icon. It also shows the clarity of a site’s performance.
Yoast Local SEO helps to enhance a contact page to draw online visitors to a site and provides Google with all the information it needs to make it easier to locate you in local search results.
The plugin also makes it easier for you to add a store finder by optimizing your local SEO. Knowing whether or not your posts are SEO-friendly and help you get closer to your target audience with more efficiency. Your posts achieve higher rankings when you use this SEO plugin.
Read: 10 Best Store Locator WordPress Plugins (Reviewed)
Yoast Local SEO Features
If you have a local business, considering the local ranking of your website is vital to ensure sales boost. Local optimization helps you surface in related search queries. Yoast Local SEO comes in handy in such a case. This plugin takes care of technical stuff like:
- Generation of KML File and XML Sitemap generation needed for Google search index
- Address output in Schema.org format
- Shows opening hours (with Schema.org output)
- Submitting all this technical data to Google
- Showing Google maps on your website, including a route planner
- CSV upload for multiple locations
- Support for multiple locations
How to Set Up Yoast Local SEO?
Configuring Yoast Local SEO plugin is very easy. You need to install the SEO plugin first, then activate your license, input all your business information & add the shortcode to your contact page. Yoast will then create a GEO sitemap and KML file and submit them to Google for you. Just simple!
What I Like
- Yoast makes it easy to manage the title and page description.
- The plugin’s score efficiently optimizes vital phrases and content.
- It simplifies complicated topics such as canonical URLs, which is helpful to non-technical users.
- Yoast Local SEO helps evaluate the SEO score for any page content.
- This plugin easily explains various options, including why use or not use an alternative.
- Yoast has free training videos that make it easy for anyone eager to optimize their content.
- When Yoast is installed on your site, the plugin’s set up wizard will help you configure it correctly.
- Yoast Local SEO plugin helps you get a real-time audit and guides you on what you need to fix to optimize your content altogether.
- Yoast Local SEO plugin is great at managing back-end functions in WordPress. The plugin efficiently handles things like XML sitemaps and schema.org markups.
- This plugin’s active content checker is beneficial as it generates focus keyword reports and provides insights on contents.
- It is easy to customize. You may choose whether you want a specific setting.
- The plugin helps improve writing skills by identifying long sentences and passive tones.
- The color codes for SEO analysis are simple to understand. Red shows the need to fix the content. Orange is a warning, and green means your content is okay.
- It automatically scans images and content to ensure they reflect the usual procedure.
- Yoast Local SEO plugin may mark down scores because of passive voice assumptions.
What I Don’t Like
- It is difficult for non-technical users to understand the features, especially if they are new to SEO.
- The information on Yoast Local SEO features is too bulky and overwhelming for new users.
- The plugin is costly, a higher price than its major competitor named Rank Math SEO
- It is hard to make a Yoast “happy” indicator when trying to correct some errors in blog posts.
- Yoast sometimes conflicts with other site optimization plugins causing the site to crash, especially when updates are mismatched.
- Many useful features are limited to the premium option.
- It does not consider formatting.
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Yoast Local SEO Pricing
I have talked, this plugin is costly than its competitor. You can get Yoast Local SEO for your WordPress site for as little as $69 for a single site. You can alternatively choose another plan, which allows for up to five sites at an affordable $129.
Besides, if you want to use its licenses on multiple sites, you have to pay more. The premium price is fair because you do not have to worry about limitations. Also, you will get value for your money, as its multiple features will help your business stand above the competition.
Note: You will get a 50% discount when you buy its license for up to 10 sites.
The Verdict Of Yoast SEO
Yoast Local SEO plugin for WordPress is recommended for those who have their own small businesses in multiple locations. The plugin also comes with handy features that help you show up your business locally higher than your competitors, even for boosting business your sales. Moreover, this SEO plugin helps you avoid paying money to SEO professionals for optimizing your website for local searches.
Yoast is incredibly easy to set up and guides you through the standard configuration options. Whether you have a technical or non-technical background, Yoast is very helpful as it simplifies your local business on search results.
Yoast offers free training to new users to improve their search engine’s overall visibility. But if you want to learn more advanced local SEO using the Yoast plugin, you can check Yost local SEO training.
Yoast Local SEO is a good plugin for both small and large business owners looking to undertake SEO with confidence. I highly recommended it for businesses looking for local clients.